He holds a PhD in Design - specialized on Visual Identity for public sector - from University of Lisbon (2011), is a post graduated in Multimedia Technology from Faculty of Enginery at University of Porto (2004), and holds a Bachelor’s degree in communication design from ESAD – Matosinhos (1996).
He has participated in several national and international conferences and has published numerous articles on Communication Design, Identity, Culture, Innovation, and Entrepreneurship. He is a full researcher member of C.I.A.C. – Centre for Research in Arts and Communication at the University of Algarve and was a grant holder of FCT – the Foundation for Science and Technology of the Ministry of Science, Technology and Higher Education.
He has been working professionally as a graphic designer since 1996 and has founded several design studios and projects, including: Locomotivo Design (1996), Fuel – Design and Advertising (2001), Estúdio DesignThinking (2011), TheBikeType (2012), Fototypes (2015), Mapa Design Gallery (2017), Bioscape.pt (2020), Supracefaro (2022), and Fuse – Design Lab (2025).
Throughout this career, he has developed and coordinated numerous projects in the field of branding and visual identity, notably serving as the general coordinator and designer of the entire Visual Identity of the University of Algarve in 2012. Alongside teaching, research, and design projects, he is responsible for curating several exhibitions and for organizing and promoting various cultural projects and events, including Bivar – Art, Design and Culture, Atrium – Creative Centre of Downtown Faro, Algarve Design Meeting, and the International Videomapping Festival in Faro.
He has served as a juror in several design competitions and has participated in numerous lectures, meetings, seminars, and exhibitions, always aiming to promote and enhance Designers and National Design, both in Portugal and abroad.
He is currently the President of the National Designers Association.
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2022 - Winner of the University of the Algarve Good Practices Award 2022 with the project Algarve Design Meeting.
2013 - Finalist in the Contest " BES - Realize Your Dream " by TheBikeType Project. Promoter of urban mobility and visual communication of the bike culture.
2011 - Finalist and one of the winning ideas Contest "Ideas in cash in 2010 " - Ideas for the creation of Innovative Enterprises , organized by the University of Algarve, CRIA and Caixa Geral de Depósitos, with the project: DesignThinking .
2005 - Marcas PT - Graphic Design works published on "PT - Marcas & Trademarks". Publisher: Gustavo Gili - Barcelona - Studio Fuel Design
2005 - Briefing Magazine - Graphic Design works published on "Briefing" - Portuguese magazine, specialized in marketing, publicity, media and communication. Publisher: Media Capital Edições
He has participated in several projects, as well as national and international conferences, and has published various articles on Communication Design, Identity, Culture, Innovation, and Entrepreneurship. He was a full research member of CIAUD – Research Centre for Architecture, Urbanism and Design, University of Lisbon – Faculty of Architecture, as well as a collaborating member of the ID+ Design Research Institute, LUME group – Porto Hub, and a member of the CIAUD hub at ESEC – University of the Algarve since 2021.
He has been a full member of CIAC – Research Center for Arts and Communication, University of the Algarve, since 2020.
He was the Portuguese ambassador and representative of the Design for Europe project – Design Council in 2016 and is currently the Portuguese ambassador and representative of the Tigullio Design District.
He has served as a jury member for several national and international design competitions and has participated in numerous talks, meetings, seminars, and exhibitions, consistently aiming to promote and enhance the value of designers and national design, both in Portugal and abroad.
He was a scholarship holder of FCT – Foundation for Science and Technology, Ministry of Science, Technology and Higher Education (2007).
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